
I have more than 15 years of experience across professional services and more recently, the music and creative industries. I’m a true multi-hyphenate!
My Services
A&R, Music Curation & Editorial
I’m passionate about artist career development! I also curate and oversee bespoke and diverse music content that reflects developments at the forefront of music internationally. For example, I initiated The F-List for Music playlist which showcases female+ talent.
Project & Operations Management
I manage projects and teams of various sizes. My project management approach is practical and collaborative, and I always strive to deliver to time, budget and a high standard. My track record with examples of projects I’ve managed is available upon request.
Music Event & Festival Management
I help to run large-scale events, including talent management, ticketing, wrist-banding, guest list, accreditation, artist meet and greet, staff and volunteer management, customer service, disabled access. I’ve recently supported major events such as The Big Creative UK Summit, Download and Reading Festivals, Camp Bestival, Roundhouse and Barbican Centre gigs.
Business Development & Account Management
I offer support with business development, account management and pitching for sponsorship, for contracts ranging from 10K to 10M. Examples of proposals I’ve won and sponsorships I’ve raised can be provided upon request.
Programme Management & Technical Assistance
I coordinate large, international, multi-year programmes or provide one-off technical assistance during their implementation. For example, I’ve coordinated consortia, led research, facilitated working groups, organised events for European networks and platforms.
Research, Analysis & Reporting
I’m skilled in research design and tools, document and literature review, stakeholder engagement (via surveys, interviews, focus groups, case studies), analysis and report-writing.
Or, if there’s a bespoke service you cannot see listed here that I might be able to provide, please send me your enquiry.
What People Are Saying
“Nataliya brought order and coordination to our European engagement. She did a great job pulling together our partners in the ICE UK Consortium and engaging with EIT Culture & Creativity given the rather challenging circumstances; not giving up when many others would! I’ve enjoyed working with Nataliya and thank her for all her hard work and good humour.”
— Caroline Norbury OBE, CEO, Creative UK
“Nataliya's great at parsing and summarising complex information, building multi-partner relationships and generally being on top of everything. She's good at asking questions that get to the bottom of problems, and readily identify suitable solutions. I always found Nataliya to be well organised, motivated and supportive - I'd recommend her for future project management work, absolutely.”
— Tom Cahill-Jones, Research Networks Manager, Creative PEC
“Nataliya turbo-charged Creative UK’s international relations and brought so much perspective to the work we do. I’ve also always been touched by her patience and calming presence.”
— Charlotte Pacey, Communications and Content Manager, Creative UK
“Nataliya is an excellent communicator, project planner and manager. She’s able to develop commercial proposals, generating income and establishing new partnerships with external experts and organisations.”
— Mathieu Capdevila, Consulting Director, ICF
“I’ve appreciated in particular Nataliya’s common-sense approach to the work, thoughtfulness and attention to detail, as well as the kindness she’s shown to the team.”
— Dr Elena Jurado, Lead Managing Consultant, ICF
“I’ve benefited so much as an artist from Nataliya’s support and advice. I’m sure that she has the creativity, drive to effect change and commitment that will help many more artists find their audience.”
— Helen Walker, Musician, Songwriter, Composer, Record Producer
“Nataliya displays passion and care in her work, and demonstrates a consistent drive for change within the music industry in order to make sure that marginalised genders are recognised and given a platform."
— MIRI, Artist, Musician, Songwriter, Community Activist
“Nataliya’s support has been essential in helping us gain more musicians signing up to the Directory and with general awareness. She’s been proactive, organised and wonderful to work with.”
— Vick Bain, Founder, The F-List Music CIC